28 Oct The Netflix of Nail Services? That’s right! Get to know PROSE Riverwalk and this mother/daughter Entrepreneur duo.
Sponsored AD- Discover IDÔLE by LANCÔME
More on the business
Founded in 2017 and Franchising Since 2018, PROSE has innovated and transformed the traditional nail salon into a thoughtfully inspired boutique experience. Created to elevate the member and guest experience in all aspects, PROSE strives to be more than just a manicure and pedicure service. Through its world-class products and exceptional services, PROSE focuses on thoughtfully pampering these two hard-working body parts and delivering fashionable consistency in a sophisticated environment. Through its risk-free and affordable membership program, PROSE carefully considers each guest’s needs. By learning your routine they are able to provide personalized services and convenient booking online and with their mobile app. The brand also focuses on industry leadership and elevating their Artists and their important work by creating a healthy culture that rewards and respects their artisanal talents.
Sponsored AD- Discover EPSON Digital Fabric Printing
More on the incredible women who started their business
Meet Andrea Fascinetto and her mom Dolores Novak. They are the regional developers for PROSE San Antonio and Austin and have plans to roll out about 30 boutiques leading into the future. Very recently, these two entrepreneurs plowed on through the pandemic to see their recent dream come to fruition. They opened up their first boutique as entrepreneurs and the first PROSE in Texas. We sat down with this dynamic duo to gain insight into their backgrounds and learn more about PROSE Riverwalk. Here’s what they had to say.
SLTV: Andrea, can you tell us where you are from and what your ties are to San Antonio, Texas?
AF: My mother and I are originally from Puebla, Mexico and I graduated high school in San Antonio but then moved away to Paris then New York City. I moved back when my mother, Dolores, and I decided to go into business together with PROSE.
Dolores Novak and Andrea Fascinetto, mother/daughter duo at PROSE Riverwalk
SLTV: Have you always wanted to be in the fashion industry through beauty services or was this a new journey for you?
AF: I studied fashion design at Parsons and worked in fashion for many years, so while this was very different from what I was used to, it still is a very artistic industry and we’ve come to have a very fashion-forward team of likeminded creatives. My mother has always had an interest in beauty services and feels very comfortable in the environment. Together we’re hoping to bring something new to the industry.
SLTV: We love the concept of membership. Tell us about this.
AF: It’s a very young company still and a lot of things will grow and evolve, but there was a certain ease about having a membership; it takes the guesswork out of a salon visit. We are also incredibly excited to offer vegan, cruelty-free products that are toxin and fume free. We believe it’s so important to know what’s going on your skin and nails and PROSE Nails cares about all of that.
SLTV: Can you explain how your membership works? Walk us through some packages.
AF: We offer different tiers of membership, so there’s something for everyone. We have a Starter, an Essential, an Unlimited and an Unlimited Family package. Our most popular by far is the Unlimited which is $139/month, currently at its Early Bird rate of $129/month. It’s unlimited manis, pedis, gel + dip services every month with a 10% discount off of retail and Beauty Bar services. We offer no long-term contracts and no hidden fees — it’s like Netflix for your nails.
SLTV: How do you feel your nail salon differs from others?
AF: We offer a very elevated experience at an extremely affordable price. There’s a sense of ease with everything, our team members are close and we have a feel-good environment. We are inclusive and support female entrepreneurs, our retail wall will be comprised of female-owned businesses. We also have hospital-grade sterilization and sanitation and believe we should offer top tier cleanliness at all times. We care about the health and wellness of our guests and team members, strive to improve on our services and knowledge of products on the daily, and hope to become a new San Antonio favorite.
PROSE Riverwalk is located at 111 W Houston St Suite 110, San Antonio, TX 78205 inside the Frost Building. For more information and lots of fun content, follow their Instagram at @PROSERiverwalk and stay tuned for even more fashion news, right here, on Style Lush TV.
Halloween it up with a spooky nail stamp and spice up your mani 🔮✨
CONTENT SEEN ON STYLE LUSH TV IS SUBMITTED BY PRESS RELEASE AND PR REPRESENTATION. ALL PHOTOS HAVE BEEN PRE APPROVED FOR PUBLISHING BY THIS REPRESENTATION. TO SUBMIT A PRESS RELEASE, CLICK THE ‘SUBMIT PRESS RELEASE’ LINK AT THE BOTTOM OF THE WEBSITE.